The Mat-Su Pledge
BECAUSE TO US, THIS PLACE IS HOME
The key to healthy future for The Mat-Su lies in how we choose to live and recreate here today. It’s also about how we promote this wonderful place. This is our pledge to promote The Mat-Su in a manner that sustains our natural assets and enhances our way of life here.
We don’t just promote this place, we protect it.
We connect visitors to the deeper stories of our land and people.
We champion the businesses that help our places thrive.
We advocate for tourism that adds value to life in The Mat-Su.
We tell the full story of The Mat-Su — past and present, people and land.
We welcome visitors who seek to experience Alaska deeply, rather than just check a box.
Our visitors become genuine neighbors when they support local businesses, share our values, and contribute to the long-term health of our communities.
We help those visitors stay longer, explore more, and become a part of The Mat-Su story.
We build tourism that works on our terms, prioritizing locals and ensuring they benefit first.
We do this to ensure The Mat-Su remains a place people choose to live, visit, and invest in. We work to keep this place a haven of self-reliance and freedom.
Here, independence isn’t just a value — it’s our way of life.
When we support local businesses, respect wildlife, and limit our reliance
on outside resources, we strengthen what makes The Mat-Su free.
Your Pledge
That’s right. You’re a vital part of preserving this amazing place. Consider the following commitments as you explore The Mat-Su.
I’ll slow down. Look closer. Explore further.
I’ll support local businesses and the people behind them.
I’ll stay curious, ask questions, and seek out the stories that guidebooks miss.
I’ll prepare for adventure that begins where the road ends.
I’ll tread lightly and give more than I take.
I’ll leave wild places wild.
I’ll protect The Mat-Su spirit, so that those who come after me can experience it as I will.
I’ll chart my own course — and find a place that becomes part of me.
Become a part of the mat-su
Order a free copy of The Mat-Su Alaska visitor guide below and use it to plan the kind of adventure that’ll make you a permanent part of The Mat-Su story.